Active Blogging Tips

  A mailing list is the lifeblood of your online business. The old adage "the money is in the list" cannot be true enough: If you had a specific list of potential customers to contact every time you have a new product, you could save a lot of effort by marketing it to your existing list of specific prospects. . In fact, you can create a specific list of potential customers who are interested in your products by offering a relevant download on your website . For example , let's take a look at a very good example: apple .com. When you download the free iTunes and Quicktime software from their site, they'll ask you to fill out an optional name and email form so they can send you deals on songs that you can buy through , guess where, iTunes! Actually, it doesn't need to offer as " heavy " a download as a full-featured software like iTunes. You can attract prospects equally well with some quality giveaways such as a simple report, free wallpaper, et...

  No matter how brilliant your website design is, if your site content is hard to come by, then your site is as useful as an empty shell. Here are some tips to improve the usability of your website and ensure that it performs its functions optimally . The first method is to make sure that the typography of your content is appropriate . If you have large blocks of text, be sure to use CSS to space the lines accordingly. The longer a single line of text is, the greater the height of each line should be. Also, make sure that the font size of your text is large enough to read easily. Some sites have text 10 pixels tall in Verdana font; While that may look neat and clean, you have to strain your eyes to read the actual text. Make it easy for visitors to find the content they want on your site. If you have thousands of articles on your site and a particular visitor wants to find a single articl e from that pile, you must provide a workable means of allowing visitors to do so...

  There are probably ten million people online, looking for downloads at any given time. Of course, a lot of them might be looking for porn or free software, but still, reaching a minimum of a million people on any given day offers some pretty intriguing possibilities. People like to use file services to download music for two simple reasons: they are free, and there is an incredible selection. The fact is, Pandora's box has been opened. In the wake of Napster, other quasi-legal services quickly emerged ... many of them. Even if they are closed, others will succeed them. The major record companies would like to think otherwise, but they will never stop sharing files. Network users share files ... plain and simple. Long before the Internet existed, people made cassette tapes of their favorite music for their friends… CD recorders are much easier and faster. So how can you use this to help with your viral marketing campaign? Think about this. Once someone downloads your MP3 files and...

  Viral marketing has matured a bit over the years. It seems that there has been a change in the web, not only that agencies and brands see it as another box for any advertising campaign, which is significant enough, but now it is the medium in which a campaign is launched to build buzz before it hits television. and print. Even before a movie is released it used to be seen as the pre-release rumor-making activity. Big companies "get it." Buzz works! It can also work for small and new businesses. The planning stage of a viral campaign will set goals and develop the viral theme to build buzz. There are three basic components to any viral campaign and companies of any size can use them. They are: 1. The creative material: the viral agent that embodies the message to be disseminated in digital format (image, video, text, etc.). The trick is to gather material that people are eager to share with their family and friends, and people are much more eager to share "advertisement...

  Spamming chat rooms or instant messaging systems with undifferentiated marketing messages is certainly not a very good idea. But if used in the right way, these channels can be great for communicating with the market, especially for establishing a dialogue with customers. Have you ever been in a chat room and posted a message? If so, you can learn some free web advertising secrets on how to market your products and services in chat rooms. Chat rooms are generally divided into categories. You will need to find the right chat room where your target audience would gather. If there isn't one, you may need to create one. It won't do any good to create one that obviously has the sole purpose of selling your product or service. Rather, you should attract people who are interested in your product or service. For example: if you sell gardening products, your chat room should be about gardening and not the brand of the products you sell. Another way to use a chat room to promote your b...

Viral marketing has a variety of possibilities and ways to achieve your overall goals. However, just like everything else, planning ahead and setting it up to be successful are the things you'll need to make it work for you and your e-business. The first thing to make sure you don't do is be overzealous. The only thing to avoid at all costs is spam. Spam is still widely used, but with the government setting more restrictions and fines, you don't want this to be a problem for you. Your site's professional image will also suffer if you blatantly send email. Spam requires a database containing a huge list of email addresses configured so that the message can be delivered with a single click. The problem with this (aside from government restrictions and associated fines) is that it irritates recipients and kills the validity of your campaign, which in turn kills the factors that would motivate someone to refer your site. You need to personalize it by creating your website...