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6 Ideas for Viral Marketing

     Here are six ideas to help you get started on your viral marketing campaign: 1. Acquire the trademark rights to a viral e-book. Let people gift your free ebook to your visitors. Then your visitors will give it away too. This will continue to spread your ad all over the internet. 2. If you have the ability to set up a forum or other bulletin board, you really have a great tool. Let people use your online discussion board for their own website. Some people don't have one. Just include your banner ad at the top of the board. 3. Do you have a knack for web design? Create some templates, graphics, etc. and upload them to your site. Then let people give away your graphics, fonts, templates, etc. free web design. Just include your ad in them or ask people to link directly to your website. Be sure to include a link to your site in the copyright notice and ask them to keep your copyright notice intact. 4. Write an e-book. Allow people to place an ad in your free ebook if they...
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Using Chat Rooms in Viral Marketing

  Spamming chat rooms or instant messaging systems with undifferentiated marketing messages is certainly not a very good idea. But if used in the right way, these channels can be great for communicating with the market, especially for establishing a dialogue with customers. Have you ever been in a chat room and posted a message? If so, you can learn some free web advertising secrets on how to market your products and services in chat rooms. Chat rooms are generally divided into categories. You will need to find the right chat room where your target audience would gather. If there isn't one, you may need to create one. It won't do any good to create one that obviously has the sole purpose of selling your product or service. Rather, you should attract people who are interested in your product or service. For example: if you sell gardening products, your chat room should be about gardening and not the brand of the products you sell. Another way to use a chat room to promote your b...
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Using Videos in Viral Marketing

 More and more advertisers are embracing video as broadband continues to increase and ad serving technologies become more sophisticated. Online video advertising is really taking off. Users' attention can be captured and ads stand out from the crowd in an increasingly ad-crowded online environment. True, video formats cost five to ten times more to serve than standard banners and involve a lot more production and implementation work, but they may well be worth all of that if they achieve higher response rates.   Where to use online video if you want to maximize its effect is what advertisers should carefully consider. Video to be used on the Internet should focus on information and communication, while video to be used on television should focus on entertainment. Like everything else, there are good and bad ways to use video advertising. Right now, most marketers are embedding their audiovisual content into existing embedded ad formats, such as banners, or over-content formats...
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